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Filter+Focus Refresh — Update Ranked Master List

02_Strategy/Filter+Focus.md is the ranked master list of all MBR business ideas — the SSoT for what rocks to pursue in what order. It was last updated 2026-04-02 with 53 items.

Since then, the Threats-Weaknesses.md task (2026-04-07/08) generated a large volume of new brainstorming across two sessions:

  • Round 1 (Threats & Weaknesses mitigations): 29 proposals across W1–W7 and T2/T4/T5
  • Round 2 (Growth, Trust, Distribution): Inner Circles architecture, 8 testimonial strategies, 9 trust mechanisms for 1-Click Transfer, Cancer50Pledge partner proposals, healthcare/teachers/faith/alumni distribution models, media strategy, influencer strategy
  • Round 3 (Financial Advisors + Business Ideas Workflow): 7 financial advisor opportunities

These ideas are currently scattered across the task file and are not reflected in the ranked master list.

Additionally, the Business Ideas Workflow itself (the 5-layer architecture for managing ideas from inbox → Filter+Focus → Roadmap → Tasks) is now documented at 03_Processes/Business-Ideas-Workflow.md and should be used as the process guide for this task.

Task A — Create the /filter-focus-refresh Skill

Section titled “Task A — Create the /filter-focus-refresh Skill”

Create a Claude Code skill at ~/.claude/commands/filter-focus-refresh.md that automates the periodic process of promoting ideas from brainstorming files into Filter+Focus.md.

The skill should:

  1. Accept an optional [vault-path] argument (default: current working directory)
  2. Read all files in _WorkingOn/Brainstorming/ and any task files specified as brainstorming sources
  3. Extract distinct ideas not already captured in Filter+Focus.md
  4. Apply the ranking criteria from Filter+Focus.md: Scalability × Growth Impact × Ease of early execution
  5. Present a proposed additions list ranked against the existing items
  6. On Talbot approval, update Filter+Focus.md with the new items integrated into the appropriate rank positions (Format 1: All Rocks Ranked, and Format 2: By Category)
  7. Update the date-refreshed field in Filter+Focus.md
  8. Suggest any existing items whose priority may have changed given the new ideas

The skill should be reviewed with /simplify after writing and tested before marking complete.

Task B — Apply the Skill: Refresh Filter+Focus.md for MBR

Section titled “Task B — Apply the Skill: Refresh Filter+Focus.md for MBR”

Run the /filter-focus-refresh skill on the MBR KB, sourcing new ideas from:

  • /mnt/d/FSS/KB/MBR/_WorkingOn/Tasks/Threats-Weaknesses.md (all Claude Response brainstorming sections)
  • Any other brainstorming files added since 2026-04-02

Produce an updated 02_Strategy/Filter+Focus.md that:

  • Incorporates all significant new ideas from the brainstorming sessions
  • Re-ranks them against the existing 53 items
  • Maintains all three formats (All Rocks Ranked, By Category, By Phase)
  • Adds a “date-refreshed” field to the frontmatter

After update, confirm which new items have entered the Top 10 ranked rocks and which items (if any) have been displaced.


  • Task A — Skill created: ~/.claude/commands/filter-focus-refresh.md
    • 6-step process: establish context → extract new ideas → rank → propose (with approval gate) → update all three formats → report results
    • Includes scoring reference table, tie-breaker rules, and “do not add” guardrails
    • Skill is live and auto-discovered (confirmed in skills list)
  • Task B — Filter+Focus.md refreshed: 53 → 73 items (20 new rocks added)
    • Source reviewed: _WorkingOn/Brainstorming/archive/2026-04-07_Threats-Weaknesses-Brainstorm.md (all 3 rounds)
    • All three formats updated (All Rocks Ranked, By Category, By Phase)
    • date-refreshed: 2026-04-08 added to frontmatter
    • Key Decision Log updated with 4 new entries

New Items Added (20 total, marked ◆ in file)

Section titled “New Items Added (20 total, marked ◆ in file)”
RankNew RockScore (S×G×E)
9Cancer50Pledge Founding Pledgers Program100 (4×5×5)
10Public Impact Thermometer80 (5×4×4)
13Verified Benefit Certificate + Annual Return on Better Email75 (5×5×3)
17Finance Influencer Founding Circle60 (3×5×4)
19Financial Advisor Referral Track64 (4×4×4)
22Globe and Mail Rate Data Partnership64 (4×4×4)
23Staged KYC Trust Architecture64 (4×4×4)
25The 50 Circle (Power User Inner Circle)64 (4×4×4)
62Healthcare Associations WealthCare 50 Track50 (5×5×2)
63Rate Environment Diversification (Debt Optimization Layer)48 (4×4×3)
64WealthCare 50 Founders Council48 (4×4×3)
65Teachers Federation WealthCare 50 Track60 (5×4×3)
66Hospital Foundation Charity Track48 (4×4×3)
67Alumni Network WealthCare 50 Track45 (5×3×3)
68Reddit r/PersonalFinanceCanada Organic Strategy45 (3×3×5)
69Scraper Health Monitor + Data Quality Gate36 (3×3×4)
70WealthCare Community Track (Faith Communities)36 (4×3×3)
71Senior Community / Retirement Operator Track24 (4×3×2)
72Pharmaceutical Company WealthCare 50 Track24 (4×3×2)
73Proactive CRA Legal Pre-clearance24 (2×3×4)

New items entering the Top 10:

  • #9 — Cancer50Pledge Founding Pledgers Program — Phase A, zero cost, immediate social proof infrastructure; finite/collectible structure creates urgency
  • #10 — Public Impact Thermometer — live public scoreboard; buildable alongside app; becomes media reference point and partner proof

Displaced:

  • 1-Click Transfer: #9 → #11 (unchanged in strategic importance; Staged KYC architecture at #23 shows how to begin it immediately)
  • Wealthsimple Partnership: #10 → #12
  • Existing items #11–#53 each shift down ~2 positions

Existing Top 8 unchanged: Rate Intelligence Engine, Hassle Threshold Engine, F.A.S.T., Cancer50Pledge+Split-Cart, WealthCare 50 Alliance, Chilton Partnership, Cancer50Pledge.ca, Benefit Snapshots

Enhancements Applied Inline (not separate rocks)

Section titled “Enhancements Applied Inline (not separate rocks)”
  • Podcast Circuit (#16): added note to include business podcasts to reach WealthCare 50 partner audience
  • Survival Math Visual: corrected “$200/day” error → “less than $200 total out-of-pocket”
  • Key Decision Log: corrected Cancer50Pledge scope (all businesses post-2023, not MBR only); added WealthCare 50 as primary Phase B go-to-market confirmation; T2 competitor timing note
  • WealthCare 50 Alliance Corporate (#5): T2 pre-mortem analysis confirms speed to first WealthCare 50 commitment is the single most time-sensitive risk mitigation in the business — arguably deserves to be treated as #1 non-technical Phase B priority
  • 1-Click Transfer (#11): Still critical; Staged KYC (#23) clarifies the trust-building path to get there
  • Review the 20 new items — any to remove, re-rank, or rename? 1.
  • Confirm: Cancer50Pledge Founding Pledgers Program (#9) — right rank, or sub-component of Cancer50Pledge.ca (#7)? 1.
  • Healthcare Associations (#62) and Teachers Federation (#65) rank late despite enormous reach — should either move up? 1.
  • Downstream: should Projects/MBR-Business-Dev/ROADMAP.md be updated to reflect the new top rocks? (Recommend separate task or next session) 1.